Archive for June, 2010
Juggling many projects?
One thing is for sure. Getting into the internet marketing field also means getting excited about all the possibilities and opportunities that come along the way. Most of the time, we tend to take on too many projects simultaneously. This is almost fine, as long as the projects are short-term ones. The main problems arise when our projects are long-term and involve teams with many people.
For quite some time, I used to think that the way to go was many in-house projects with many other people. My aim was to get involved with several teams and help each one with its project management, promotion, monetization and branding. I thought that since my tasks were limited to team management and promotion, and since my involvement actively starts near the end of each project right before its release, it’s the best to take on as many as possible and hope one of them meets success. I thought I had all bases covered.
But I was wrong!
What I found out the hard way was Read more…
Link building using Article Directory Submission
This post is part of the Link Building Strategy Series
Article Directories are very similar to normal Directories, their main difference being that in an Article Directory you can submit only articles. Apart from this obvious difference, there are also many advantages of using article directories.
In a normal Directory, we create an account (if necessary) and then submit our site’s main page to their index, in the appropriate category, and that’s pretty much it! We get a backlink and that’s all very well, but we get no additional value aside from what the search engines give us. In 95% of given directories we’ll get less than one visitor per month.
Gathering links Offline
This post is part of the Link Building Strategy Series
Let’s focus our efforts for link building, somewhere else. The offline world!
You’re doing everything possible to promote your personal or corporate website. Given the fact that you love what you’re doing, why don’t you transfer your efforts to the offline world? You can do many things including:
Wear your site’s t-shirt. It’s a great thing to do, especially in conferences and events within your niche. People who have seen your site before will identify you, while many others will be curious to find out what your site is all about after seeing your URL printed in nice fancy letter on your back or chest!
Create a new Business Card. You don’t have to go all out like I did, but even a plain and simple card containing your site’s link is enough to associate you with your website. The more eccentric your card is, the higher the possibility of someone visiting your link. This is my card for example, please use it to contact me for anything you want- but please don’t abuse it ;)
Put an offline ad in a newspaper, magazine or on the radio. Read more…
Link Building by buying relative sites
This post is part of the Link Building Strategy Series
Thinking about it, an effective Link Building Strategy can take a lot of time, money and effort. Especially if you’re purchasing links from other sites in order to build link value and bring more visitors to your site, it can be very expensive. Buying a whole site as it is, instead of just a banner on it for example, is a great idea for lowering costs. It might sound crazy and cost-ineffective, but stay with me and you’ll change your mind faster than you think!
